Brokerage Survey Ranks RE/MAX #1

May 21, 2013

2013RealTrendsRE/MAX agents continue to be the most productive real estate professionals, as reported in the 2013 REAL Trends 500, a respected national survey that was released today. The independent ranking of the 500 largest U.S. brokerages showed that more RE/MAX brokerages met the survey’s competitive qualifications than brokerages with any other competitor.

“It’s clear that consumers recognize who the real estate professionals are and who provides the best customer service,” said RE/MAX CEO Margaret Kelly. “Others may talk about agent growth, but what really matters is agent performance. The REAL Trends 500 is another demonstration that more consumers prefer to work with a RE/MAX agent.”

The 2013 REAL Trends survey reports that Sales Associates at RE/MAX brokerages averaged 17.1 transaction sides last year. That figure was more than twice as high as the 7.9 average of all competing agents in the survey.

It was also twice as high as the averages posted by national competitors such as Coldwell Banker (8.5), Century 21 (8.2), Prudential (8.1) and Keller Williams (7.3).

When the survey’s top 500 brokerages were ranked by per-agent transaction sides – one of the most meaningful measures of productivity – RE/MAX claimed 40 of the spots on the Top 50 list.

Overall, 118 RE/MAX brokerages qualified to be ranked among the top 500 – more than any other competitor. And RE/MAX agents averaged $3.4 million each in sales volume. That is 60% more than the average of all other agents in the survey.

Even with their status at the top of the industry, RE/MAX agents improved their performance over last year’s survey, closing 13% more transaction sides and 12% more sales volume.

For more information about the REAL Trends 500, visit www.realtrends.com.

RealTrends2013_CommunicationsResource.pdf

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